# Joseph Denne

Futurologist. Founder of [Edge](https://edge.network) and [XE](https://xe.network). Double Emmy winner. Relentless optimist.

I work on the future of human and machine interaction: networks where machines hold their own accounts and pay their own way, and the people who direct them stay in charge. Nearly thirty years of hands-on work with most of the brands you'd recognise. I build from a small robotics lab, a long way from anywhere.

## Now

- [Edge Network](https://edge.network) — a decentralised cloud for people and the agents working for them. [Shield](https://edge.network/shield) scores visitors instead of testing them. [Assist](https://edge.network/assist) answers from a site's own content. CDN, compute, storage, DNS. Zero egress.
- [XE](https://xe.network) — the agent-native network. Identity, discovery, payment, compute, messaging. Every machine has its own account and its own chain. No queue, no human in the loop.
- [XE DAO](https://dao.test.network) — the first L1 governed by an agentic DAO. Proposed in the open. Analysed by agents. Signed by keys.
- [XE Bounty](https://bounty.xe.network) — read in private, answered in public. Every ticket is markdown; every change is in a signed log.
- [Fi1m](https://film.one) — an AI-first film and TV publication. Written by machines, edited by people.

## Before

Founded **Airlock** in 2001; acquired by Publicis in 2011. Executive technical director, **Leo Burnett**. Founded **Symphony CMS** and grew it to 25,000 developers. **BBC** new media advisory board. Worked with hundreds of organisations, including Disney, Sony, BMW, Burberry, Emirates, P&G, Heineken, Nokia, NBC, Channel 4, MTV, Monocle, the IOC and Save the Children.

## Writing

- [Engineering principles for an agentic future](https://josephdenne.com/articles/engineering-principles-for-an-agentic-future.md)
- [Machines don't need permission. They need accounts](https://josephdenne.com/articles/machines-need-accounts.md)
- [Automation is a signal, not a threat](https://josephdenne.com/articles/automation-is-a-signal.md)
- [What stays human](https://josephdenne.com/articles/what-stays-human.md)
- [Written by a machine, edited by a person](https://josephdenne.com/articles/written-by-a-machine-edited-by-a-person.md)

## Get in touch

- mail@josephdenne.com
- [@josephdenne](https://x.com/josephdenne)
- [in/josephdenne](https://www.linkedin.com/in/josephdenne)

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